About me

Joana Rocha

Creative and deadline-driven Graphic Designer with 3+ years of experience designing and developing brand identities, email design marketing, web, editorial and print design materials from initial concept to final outcome.

  • Birthday: 30.09.1992
  • Nationality: Portuguese
  • Gender: Female
  • Address: Bad Neustadt an der Saale, Bayern, Germany
  • Mobile: 0151-59147143
  • Email: joanagr09@gmail.com


Bachelor Degree - Graphic Design

2012 - 2015

Escola Superior de Artes e Design, Matosinhos, Portugal

Complementary Education

Workshop in Front-end Development

She Codes, Porto, Portugal

Modern Painting Techniques Course

Faculdade de Belas Artes da Universidade do Porto, Portugal

Illustration Course

Faculdade de Belas Artes da Universidade do Porto, Portugal

Analogue Photography Course

Escola Secundária Augusto Gomes, Matosinhos, Portugal

Fine Arts High School Degree

Escola Secundária do Padrão da Légua, Matosinhos, Portugal



First Language Proficiency


Second Language Proficiency


Elementary Language Proficiency

Professional Experience

Graphic Designer & Client Manager

September 2019 - February 2022

K-Lighting | Full Time | Maia, Porto, Portugal

  • Developing product Catalogues - Editorial Design & Printing process;
  • Email Marketing Design;
  • Rebranding vehicles wrap & merch design;
  • Supervise the assessment of all graphic materials in order to ensure quality and accuracy of the design;
  • Attend international tradeshows and meetings (Maison & Objet, Habitat Valencia, Export Home, etc);
  • Design Flyers for the international tradeshows - Editorial Design & Printing process;
  • Selling products to overseas customers and managing key clients;
  • Engaging in day-to-day communications with customers; answer their questions and manage conflicts.

Graphic Designer

September 2019 - December 2019

Bit Sonae Mc | Freelancer | Porto, Portugal

  • Email Marketing Design;
  • Illustrations;
  • Logo adaptations and visual concepts for company events.

Graphic Designer

April 2017 - December 2019

Freelancer | Porto, Portugal

  • Visual Identity, Email Marketing Design, Website development, Illustration;
  • Providing custom graphic design services to a number of small businesses and individuals.
  • Format designs and media for use in print and web applications, and deliver production-ready graphics in HTML, CSS and Java Script;
  • Meet with clients to determine design vision, scopes of work, budgets, and deliverable timeframes;
  • Interpreting the client's business needs and developing a concept to suit their purpose;
  • Executing design decisions, sell concepts, and ensure client expectations are met.

Junior Web Designer

January 2016 - March 2017

Microplus Lda. | Trainee | Porto, Portugal

  • Developing email marketing campaigns with HTML, CSS and Javascript;
  • Responsible for assisting with the creation of websites and updating existing web applications
  • Establishing and promoting design guidelines, best practices and standards.